To track visitors on your website, we use the well-known tool called Google Analytics. It provides a wealth of information about the behavior and activities of visitors coming to the website from various sources. For example, Google Analytics can reveal how many visits we have on a daily or monthly basis, how long visitors stay on the site, which pages they visit, what they click on, where they come from, which devices they use, and much more.
While advertising platforms provide information closely related to advertising activities, Google Analytics takes the story to the next level by allowing data analysis from multiple angles. It helps in making key decisions related to online business and building an online presence.
To get to know your website visitors and stay updated on their activities, you need to look at things from a broader perspective. For this reason, Google Analytics is an essential tool that will provide you with long-term benefits, so don’t hesitate to integrate it into your business.
