Web analytics

FIND OUT WHAT VISITORS ARE DOING ON YOUR WEBSITE

 

Web analytics provides insight into visitor behavior and reveals their habits. Make informed business decisions based on their actual navigation patterns through your website.

WHAT WE MEASURE BASED ON YOUR GOAL?

SALES (E COMMERCE)

 

The focus is on tracking the entire customer journey from adding products to the cart to the final payment. Discover exactly which traffic sources drive the most sales and identify the stages where customers drop off before completing a purchase.

LEADS (SERVICE INDUSTRIES)

 

The primary objective is gathering new contacts. We track every contact form submission as well as phone number or email clicks to provide you with the exact number of potential leads generated by your website.

RESERVATIONS (BOOKING SYSTEMS)

 

Ideal for medical practices, salons, and similar service businesses. We monitor the process from appointment selection to final confirmation, identifying the steps where users encounter the most difficulty during the booking process.

TECHNICAL SCOPE OF SERVICE

GA4 and GTM configuration – Setting up the Google Analytics 4 system through Google Tag Manager while ensuring accurate data collection from day one.

 

Key event tracking – Implementing tracking for all actions that matter to your business such as form submissions, purchases, reservations, and more.

 

Integrations with ad accounts – Connecting with Google Ads and Meta accounts so your advertisements receive feedback on who the actual customers are.

 

Functionality testing and verification – Detailed system testing to ensure that the data in your reports is 100% accurate before we hand over access.

WEB ANALYTICS SETUP PRICING

Find out the cost of setting up a system for precise measurement of sales inquiries and visitor behavior on your website.

FAQ: WEB ANALYTICS SETUP

HOW LONG DOES THE ENTIRE SETUP PROCESS TAKE?

Most analytics setup projects are completed within 3 to 5 business days. This includes technical installation along with configuring key event tracking such as inquiries or sales and data accuracy testing.

DO I NEED TO PROVIDE ACCESS TO MY ONLINE SHOP OR WEBSITE?

Yes for a proper configuration I will need access to your Google Analytics and Google Tag Manager accounts. If you do not have them I will create them for you. In some cases temporary administrative access to your website such as WordPress Shopify or WooCommerce will be required to install the tracking codes.

WILL THESE CODES SLOW DOWN MY WEBSITE?

No I use Google Tag Manager which loads codes in a way that does not interfere with your content loading speed. Your visitors will not notice any difference in website performance.

ASK A QUESTION OR REQUEST A PROPOSAL

I respond within one business day.

I would be happy to discuss your goals and explore how I can help you achieve them.

    MarketinGashi,

    Online advertising services by Egzon Gashi

     

    Bože Gumpca 51, 52100 Pula

    +385 95 757 8004

    info@marketingashi.hr

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